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Regional Sales Manager Fire and Security

  • Location


  • Sector:

    Security Systems Engineering

  • Job type:


  • Salary:

    Up to £50,000 depending on experience

  • Contact:

    Simon Putman

  • Contact email:

  • Job ref:


  • Published:

    over 4 years ago

  • Expiry date:


  • Start date:


Job Title: Regional Sales Manager

Department: Sales

Location: South East

We have an exciting opportunity for an experienced Regional Sales Manager. This role will be responsible for managing a sales territory that achieves growth, revenue and profit targets in specific geographic markets within our Fire portfolio. The successful candidate will work closely with Sales management to develop Fire sales strategies and tactical plans to deliver the business objectives of the territory.


  • Develop and manage a strong pipeline of opportunities that have the value and quality to achieve the monthly sales target
  • Deliver on-target monthly sales at target margin
  • Deliver annual target market &/or market share growth for the territory
  • Understand and adhere to the sales management process
  • Prepare Sales Reports and present, as required, with an analysis of results and recommendations on issues, actions and initiatives
  • Participate proactively in region strategy, planning and review discussions
  • Provide Sales management with “bottoms-up” input to the development of the Sales budget for the territory at industry and product level
  • Develop and implement a territory Sales strategy and tactical plan aligned to the regional business plan
  • Develop a network of contacts to understand current and emerging market needs and trends
  • Review and adopt successful strategies and tactical initiatives of Netwatch colleagues
  • Monitor competitors’ performance and respond promptly to threats and risks
  • Ensure lead generation, sales and technical documentation supports initiatives to displace competitors
  • Utilise product and sales training to maximise understanding of products, features, and value propositions
  • Provide feedback to internal stakeholders on customer needs, market opportunities and product roadmaps
  • Engage with Operations to ensure project design and customer expectations are communicated and issues clarified


  • Bachelor degree in Business or Engineering beneficial
  • Excellent sales skills: pipeline development and management, planning, analysing, reasoning, problem-solving and influencing
  • Demonstrated sales skills in a territory role with remote manager
  • Knowledge and understanding of the Fire and Security market specialising in proactive video monitoring
  • Exceptional communication and presentation skills
  • Solid sales background developed through a career with strategic and tactical sales achievements
  • Managed effective working relationships with internal support functions, specifically Installation and Operations
  • Demonstrated experience in developing and adhering to Sales processes, procedures and reports
  • Credible Sales presence, presents with authority and confidence at all levels in the business.
  • Demonstrated results orientation
  • Engaged and engaging personal style, listens and responds appropriately to issues, able to influence customers and close deals
  • Energetic and motivated, able to work long hours when required to meet deadlines
  • Demonstrated resilience in responding to setbacks and overcoming barriers
  • Business acumen demonstrated delivering results whilst managing uncertainty, competition and commercial barriers
  • Interest in and understanding of security technology
  • Able to travel as required by the business

Company Overview:

We design, integrate and install fire, safety and security systems that assist in the effective protection and management of risks to persons and property. With our technology, our controllers visually verify when a threat arises and are able to take real time action to avert the risk with the use of an audio warning and the earliest summons of response by an arresting authority, or an appointed security service and key holder with the absence of a false alarm disturbance. If you would like to be part of an energetic, ambitious team and develop your career we would love to hear from you.

Job Type: Full-time


  • Business Development: 3 years (Required)